AI Insights · Timothy · April 2021
Top 5 iOS Racing Games in Europe: Q1 2021 Performance Overview
An analysis of the top 5 racing games on the iOS platform in Europe for Q1 2021 reveals trends in downloads, revenue, and active users. Sensor Tower provides detailed insights into the mobile gaming industry.
As the mobile gaming industry continues to accelerate, racing games on iOS have shown varied performance in the first quarter of 2021. Sensor Tower provides a glimpse into the dynamics of this segment, particularly in the European market.
CSR 2 - Realistic Drag Racing by Zynga Inc. experienced a downward trend in downloads, starting at 77K in the last week of December 2020 and dropping to 22K by the end of March 2021. Revenue also saw a decline from approximately $314K to $133K in the same period, while weekly active users decreased from 1.23M to 802K.
Nintendo Co., Ltd.'s Mario Kart Tour showed a decrease in downloads from 141K to 76K by the quarter's end. The game's revenue fluctuated but ended the quarter slightly lower at $132K, compared to $185K at the beginning of the period. Weekly active users peaked in early March at 1.23M but eventually fell to 1.1M.
Real Racing 3, published by Electronic Arts, had a more stable quarter with downloads hovering around 30K to 38K. Revenue saw some peaks and troughs, ending at $53K in the last week of March from a high of $124K in late December. Active users showed an upward trend in late February, reaching 240K, but then dropped to 192K by the end of the quarter.
Electronic Arts also published Need for Speed No Limits, which observed a steady revenue trend ranging from $50K to $75K throughout the quarter. Downloads showed more variability, with a peak at 46K in early February and ending at 35K. Weekly active users saw a slight decline from 195K to 170K.
Lastly, Asphalt 9: Legends by Gameloft had its ups and downs, with downloads peaking at 78K in early February and dropping to 43K towards the end of March. Revenue also fluctuated, concluding the quarter at $28K from a starting point of $52K. The active user base showed a decreasing trend from 186K to 136K.
For more detailed insights and game performance analytics, Sensor Tower's platform offers comprehensive data and analysis tools to understand the mobile app ecosystem better.
